Tuesday, January 27, 2009

Blogger Assignment: #3

1. The brand name of my product is Victoria's Secret.
2. Five things that come to mind about this product: Frilly, comfortable, sexy,soft, and expensive.
3. I would say that the commercials have shaped my existance about this brand--that and ultimately the "white" image of beauty and appeal. We ddidn't start out in a highly sexual society, but our commercials are slowly starting to portray what America is becoming.
4. Surprisingly, there was no link for Victoria's Secret, so I chose an alternate brand called Tommy Hilfiger. Top 10 listing under Brandtags.net: Pretentious, Preppy, Racist, Gay, Ghetto, Fashion, Expensive, Crap, Clothes, and American.
5. I agree with the brandtags.net website. Some of their description words never crossed my mind, while others hit the nail on the head. To be honest, I use to wear Tommy Hilfiger until I found out it was a racist clothing line. I mean, we're all impressionable, so I can see how some of these images and descriptions could rub off on other consumers. But to add to my racism boycott, I wasn't the only one of my friends who stopped wearing it. All of my close friends and family members stopped using their products.

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